The Calm & Kind Approach to Organization
Meet Shira, the detail-oriented, ever-so-patient mind behind Set Things Straight, a professional organizing business based in the Boston area. If you’ve ever felt overwhelmed by clutter. Whether it’s a chaotic playroom, an overflowing file cabinet, or a downsizing project you don’t know where to start, Shira is the person you want in your corner.
Her approach? Kind, methodical, and completely judgment-free. She listens intently before offering solutions, ensuring that every organizing plan fits her client’s needs and lifestyle. Whether she’s helping a busy professional streamline their home office, guiding a family through decluttering, or working with kids to teach them the art of tidying up, Shira makes organization feel attainable, not intimidating.
From Preschool Teacher to Professional Organizer
Shira’s love for organizing started long before launching her business. As a former preschool teacher, she was no stranger to toy chaos, sticky fingers, and the never-ending puzzle of keeping a space functional yet fun. But what she loved most? Teaching kids the value of putting things away.
Now, through Set Things Straight, she carries that same patient, educational approach into homes and businesses…helping clients not just get organized, but stay organized.
A Branding Session That Feels Like Home
Because Shira’s work is all about real-life organization, we wanted her branding session to reflect that…not some impossibly perfect, Pinterest-worthy pantry with empty jars and no actual food in sight. Instead, we focused on what real organization looks like: a full, well-used space that still feels tidy and accessible.
And since working with kids is such a big part of her business, we made sure to highlight that in her photos. In fact, the session took place at my house, where my daughter got to be Shira’s little helper…chatting with her, asking questions, and making the whole thing feel even more natural. It was the perfect way to capture Shira’s warm, approachable energy and her talent for making organization a family-friendly experience.
The Secret to Shira’s Success
What makes Shira stand out in the world of professional organizing?
✅ She’s incredibly patient– whether working with a busy professional or an eager-to-help toddler, she makes the process stress-free.
✅ She tailors her methods-understanding that every client’s needs are different, she listens before offering solutions.
✅ She makes organizing feel doable– no unrealistic, color-coded, everything-in-acrylic perfection here, just smart, sustainable systems that actually work for real life.
Where to See More from Shira
Shira’s branding photos will soon be making their way onto her website, social media, and local mom groups, giving her audience an authentic look at her work. No more stock photos- just her, her tools, and her magic touch for tidying up.
If you’ve been thinking about getting organized but don’t know where to start, Set Things Straight is your answer. Because sometimes, a little order makes life feel a whole lot easier.
📍 Location: Boston, MA
🗂 Specialty: Home, Office & File Organization | Decluttering | Downsizing | Family-Friendly Solutions
📲 Find Her Online: www.set-things-straight.com
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